L+7 Viewership Lift — Week of 3/6/17

Below is a ranking of the Top 25 shows in L+7 post-airdate viewership gain (technical speak for “people watching a new episode of a TV show up to seven days after it airs”)  for the week of 3/6/17 ending on 3/12/17 — with our customary Notes and Other Observations. Note that we’ve been tracking this since the beginning of the season, so that insight may reflect here:

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Notes and Other Observations:

  • NBC’s entire Tuesday night (The VoiceThis Is Us and Chicago Justice), CBS’s entire Friday night (MacGyverHawaii Five-O and Blue Bloods) and CBS’s entire Sunday night (NCIS: Los AngelesMadam Secretary and Elementary) lineups all rank in this Top 25.
  • Though Bull hit a series low in live viewership for this particular week, the fact that it didn’t make the week’s Top 25 — and for the first time — is still surprising.
  • Also for the first time, Designated Survivor isn’t #1 in raw lift — coming in second to the penultimate episode of the breakout first season of This Is Us.
  • Season highs in raw lift for This Is Us and Scandal. 
  • Chicago Justice at #9 and #21, Shades of Blue at #14 as well as Criminal Minds: Beyond Borders at #16 are this week’s new entries.

And below is a listing of the Top 25 shows season-to-date in the same metric with our customary Notes and Other Observations. Note that we’ve also been tracking this since the beginning of the season, so that insight may reflect here as well:

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Notes and Other Observations:

  • Designated Survivor has topped this ranking since its 9/21/16 premiere — often more than doubling on its L+SD (Live plus Same-Day) viewership. In fact, its L+7 viewership average is currently 8% above its L+SD viewership average (and 24% above This Is Us — which has concluded for the season).
  • NBC’s entire Chicago franchise ranks in this Top 25 (#11 for Fire, #12 for PD, #19 for Med and #25 for the new Justice — which had two airings this week and is likely to hover over the lower end of this Top 25)
  • Chicago Justice pushes 24: Legacy out of the Top 25 altogether.
  • Chicago Justice had two airings this week, so its number is an average of the two.
  • There are currently five new shows in this Top 25 (Designated SurvivorThis Is UsBullTimeless and Chicago Justice).
  • This Top 25 is made up of 5 ABC shows, a leading 11 CBS shows (portending a younger viewership than the network is given credit for and/or a greater adoption of the technology than those older viewers are given credit for), 8 NBC shows and only 1 FOX show.
  • This Top 25 is made up of only TWO comedies (one multi-cam and one single cam) and TWENTY-THREE dramas (sixteen procedurals and seven more serialized).
  • This Top 25 is made up of 2 Monday shows, 5 Tuesday shows, a leading 7 Wednesday shows, 6 Thursday shows, 2 Friday shows and 3 Sunday shows.
  • This Top 25 is made up of three 8pm shows, eleven 9pm shows and a eleven 10pm shows.
  • The most time-shifted hour is Wednesdays at 9pm — with shows on ABC (Modern Family), NBC (Law & Order: Special Victims Unit), CBS (Criminal Minds) and FOX (Empire) airing in that time period ranking in this Top 25. Keep in mind that neither FOX nor the CW program the 10pm hour — so Wednesdays at 10pm also have representation across the remaining three networks that do.
  • CBS’s entire Tuesday night lineup (NCISBull and NCIS: New Orleans) and ABC’s entire Thursday night lineup (Grey’sScandal and HTGAWM) rank in this Top 25 season-to-date.
  • #9-ranked Empire returns in March and #4-ranked The Blacklist returns in April to finish out their respective seasons. Whether their positioning in this Top 25 rises, falls or stays the same remains to be seen.
  • #2-ranked This Is Us, #16-ranked Timeless, #17-ranked HTGAWM and #18-ranked Code Black have completed their respective seasons. Whether their positioning rises, falls or stays the same remains to seen but they’re all likely to hold their Top 25 status.
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